We are Maxent Lescrauwaet and Jules Smet, two best friends with a shared love for the simple life. We believe that quality should never be compromised, especially when it comes to what you wear every day. That’s why we decided to start our own journey into the world of clothing, creating pieces that reflect our commitment to craftsmanship and authenticity.

Our brand is rooted in the idea that less is more. We focus on timeless designs, made from the finest materials, that fit effortlessly into your life. Each item we create is a reflection of our dedication to simplicity, comfort, and quality-values that have guided our friendship and now, our business.

We invite you to join us in embracing the beauty of simplicity, one quality piece at a time.